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A discussion with our Digital Marketing Manager – what can you learn for your own business?

Reckon

We recently sat down with Valentina Vurchio, Digital Marketing Manager at Reckon, to get a better handle on exactly what digital marketing is. What is it that do you do here at Reckon? Here at Reckon I have a lot to do with managing the digital agencies that we work with. I also take care of our marketing automation and SEO.

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6 ways to gain a competitive edge in a changing bookkeeping landscape

Reckon

Alex Alexandrou, General Manager of Reckon, chats about emerging trends in bookkeeping and how to get a genuine edge. We are thrilled to announce the triumphant return of our highly requested, long awaited conference, and we couldn’t be more excited to reconnect with our Reckon Partners in beautiful Sydney.

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We talk customer journey’s and communications with Reckon’s Senior Marketing Executive

Reckon

Something we do really well here at Reckon is periodically checking in with our customers, asking them directly what they want to see and what their experience is like with Reckon, through surveys and group interviews. For example, when emailing a customer, think about including educational pieces, blog posts, tips and tricks etc.

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Google Quits Cookies As Data Privacy Regs Show Fangs

PYMNTS

Looks like the digital advertising and marketing sectors are in for a reckoning. No one is sure, but publishers and marketers may not like it, according to one Google blog post , leaving the web giant and others to propose “ privacy sandboxes ” to save the ad-supported internet without stalking consumers.

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7 reasons why you need to continually train and and educate your employees

Reckon

Recently, I sat down with Sam Allert (CEO of Reckon) to pitch some upcoming blog stories, and our conversation took a turn to one of his passions: staff training and education. Drawing on an old saying from Henry Ford, Reckon CEO Sam Allert likes to say, “Why invest the money to train my staff and then they leave?

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The changing landscape of remote work: strategies for success in 2023 and beyond

Reckon

Guest blog by Alex Kirillov. In his op-ed for the Reckon blog, Alex dives into the ways remote work is evolving; where it stands in 2023; and importantly, how you can ride this wave into the future. The future of work is flexible, and it’s arriving faster than we ever imagined,” says content writer Alex Kirillov. “In

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Reckon’s GM of marketing talks marketing plans

Reckon

If you’re in a position to have a few employees, you can start, as we do at Reckon, with a sales funnel and match your marketing activity and roles based on that. For these projects, you want to have some buffers in terms of time on hand and cash reserves. 7) Any tips on the stages of marketing, and dividing responsibility if you have a team?

B2C 52