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Navigating the World of Bookkeeping for Marketing Agencies

Steve Feinberg

From tracking profit margins to monitoring budget constraints, bookkeeping offers insight into the financial health of a digital marketing agency’s operations. Good bookkeeping can help you make data-backed decisions that serve both your agency and your clients better.

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Basic Accounting for a Small Business: Bookkeeping and Accounting Basics

Snyder

For large businesses, where the time between invoicing and payment can be substantial, so can the transaction amount, it makes sense to use accrual accounting as it gives an accurate overview of the company’s financial situation. Single-entry bookkeeping vs. double-entry bookkeeping.