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Research: Why Students — Particularly Diverse Ones — Aren’t Pursuing Accounting

Going Concern

Broken out by demographics, even higher rates of Black and Hispanic students say they considered accounting before choosing a different field of study. Asked about their experiences with introductory accounting courses, only 1 in 3 non-accounting majors who considered accounting said the content was interesting or engaging.

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AICPA News – Feb. 2024

CPA Practice

AICPA Shares Plan to Strengthen Accounting Pipeline According to the American Institute of CPAs ‘ 2023 Trends Report, bachelor’s degree completions in accounting dropped 7.8% Meanwhile, 60% of firms surveyed reported that they expected to have the same or higher number of CPAs on staff in 2023 compared to 2022.

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College Accounting Programs Are Taxpayer-Funded Training Programs for the Big 4 and Other Such Muckraking

Going Concern

These businesses have their financial advisory needs served by hundreds of thousands of small firm accountants and CPAs nationwide. Small business has unique needs for accounting services: primarily tax and advising, and secondarily day-to-day accounting needs to act as de-facto controllers and decision makers.