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5 Ways Firms Can Support Entrepreneurs in 2024

CPA Practice

CPAs and accountants are uniquely positioned to help their clients out with a variety of advisory services. The primary focus for small business owners in 2024 is generating more revenue, with many small businesses wanting to add to their payrolls. That hasn’t changed.

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Marketing for accounting firms: individuals vs. small businesses

ThomsonReuters

To stay up to date on industry news and developments, feel free to sign up for our daily tax and accounting newsletter or explore our continuing professional education for CPAs with Checkpoint Learning. While marketing strategies for individuals (B2C) and small businesses (B2B) overlap, there are also unique differences.