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Essential Tips for Q4 Ad Buying for CPA Firms

CPA Practice

You are in the home stretch of the year, and it’s time to think about how this quarter could impact Q1 of next year—the busiest time for some CPAs. For example, I asked Google, “What keeps mid-sized company owners up at night?” You can continue your passive social media efforts, but are they really paying off? Think like your customer.

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How are your customers feeling?

Xero

With the cost of living continuing to rise, putting pressure on many households, it’s timely for small business owners to think about consumer confidence. There is some good news, though, for some small business owners, with signs consumer confidence has started to improve in Australia, Canada and the United Kingdom in recent months.

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