Your Accounting Expertise Will Only Get You So Far: What Really Matters

Search:

DAY

WEEK

MONTH

YEAR

Select your country:
Sign up | Log in

In the climb from contributor to leader, the rules quietly change. If you’re aiming for the summit, the air gets thinner—and what got you here won’t be enough to get you to the top (a concept first popularized by Marshall Goldsmith in his book What Got You Here Won’t Get You There).

What made you successful early in your finance career—technical accuracy, sharp analysis, flawless execution—won’t be what carries you to the next level. The higher you go, the more your effectiveness depends on how you connect, adapt, and communicate.

In this candid session, explore what it really takes to grow your influence as you rise: the shift from being right to being effective, the art of earning trust, and how true authenticity begins with knowing yourself—then learning how to meet others where they are. Through stories, strategies, and hard-earned lessons, you’ll uncover the mindset shifts and behaviors that distinguish trusted finance leaders.

You’ll learn how to:

Shift From Smart to Strategic 🧭 Why “being right” is overrated and influence is earned.
Build Behavior Credibility 👷 How every interaction builds trust (or breaks it).
Read the Room 📖 Meet others where they are and speak their language.
Translate Complexity 🧮 Communicate insights in ways your peers and execs can act on.
Think Beyond the Job 📈 Why seeing beyond your role earns visibility and long-term success.

For finance and accounting professionals ready to climb higher, this is a chance to rethink what leadership really requires. If you’re ready to lead—not just contribute—this session will help you take the next step with clarity and purpose.

📆 September 23, 2025 at 9:30am PDT, 12:30pm EDT, 5:30pm BST

Brought to you by:

Victor C. Barnes, CPA, MBA

Victor C. Barnes is a member of the International Coaching Federation and has an Executive Coaching Diploma from the Goizueta School of Business (GSB) at Emory University. In addition to coaching private clients, he coaches MBA students in Emory's Leadership Coaching Fellows program.

Barnes's dynamic leadership and vision for transformation drove business results as the global chief of connected planning at a Software as a Service planning company.

As a division CFO at The Coca-Cola Company, Barnes spearheaded breakthrough technology advancements over his twenty-six year career, and led teams across the globe, including in South Africa and Canada.

Barnes has an MBA from the Kellogg School of Business, and a background in audit and accounting, having held a CPA license in the state of Georgia. Today, he is a corporate Board Director and member of the audit committee for a publicly traded telecommunications company. Follow him on Instagram @VictorBCoaching or connect at victorcbarnes.com.

Accountant Advocate