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RESOURCES / ARTICLES. Offshoring: Not New… but Increasingly Mainstream. We are helping lot of Accountants with outsourcing their work, especially to ‘offshore’ locations. This is not a new topic… but there is more momentum than ever before so let’s look at offshoring in more detail. Why consider offshoring in the first place? Here are our top 6 reasons: 1.
RESOURCES / ARTICLES. Accountants as Advisors– and the Elephants in the Room! How do Accountants sell more advisory services? This is a question we get asked a lot… and the answer can be more complicated than it appears. For starters, WHY would Accountants WANT TO sell more advisory services? There could be good reasons like: They find advisory work fun and rewarding, perhaps because they get to work more deeply with clients who value their support.
RESOURCES / ARTICLES. Designing the Ideal Team Structure: 6 Underlying Principles. Many Accountants struggle to stay on top of their work, especially during peak seasons. This can lead to unhappy clients and frustrated teams – a deadly combination. Longer term, there’s fatigue and despondency. . Sometimes, leaders have difficulty diagnosing the problem.
RESOURCES / ARTICLES. Learning For Success in 2022. What would you like to learn in 2022? . We’re not talking about your Continuing Professional Education (CPE) obligations. We’re talking about what would really BENEFIT you. What you would ENJOY. What you would most VALUE in terms of education. Panalitix has been reorganising our huge volume of learning content into COURSES which are: Short, Sharp, and Action-Oriented… since your time is limited .
RESOURCES / ARTICLES. Learning For Success in 2022. What would you like to learn in 2022? . We’re not talking about your Continuing Professional Education (CPE) obligations. We’re talking about what would really BENEFIT you. What you would ENJOY. What you would most VALUE in terms of education. Panalitix has been reorganizing our huge volume of learning content into COURSES which are: Short, Sharp, and Action-Oriented … since your time is limited .
RESOURCES / ARTICLES. Growing Your Accounting Firm… Without Hiring. It’s good news that many Panalitix clients have grown their businesses this year and want to expand in the next 12 months. However, hiring new employees to fuel that growth is proving to be a challenge. Here’s an excerpt from a recent conversation about the growth challenges and opportunities ahead: Panalitix: What are your business goals next year?
RESOURCES / ARTICLES. Should You Be Using More Video In Your Firm’s Communication Strategy? PART 1. Video is the most powerful way to communicate your message today. And according to Wyzowl ’s 2021 State of Video Marketing Report, the pandemic has led us to consume more video than ever before. Here are a few other statistics from that study: 1. When consumers were asked about how they’d most like to learn about a product or service: 69% said they’d want to watch a short video. 18% said they’d l
RESOURCES / ARTICLES. Should You Be Using More Video. In Your Firm’s Communication Strategy? PART 1. Video is the most powerful way to communicate your message today. And according to Wyzowl ’s 2021 State of Video Marketing Report, the pandemic has led us to consume more video than ever before. Here are a few other statistics from that study: 1. When consumers were asked about how they’d most like to learn about a product or service: 69% said they’d want to watch a short video. 18% said they’d
RESOURCES / ARTICLES. Designing Your Firm… so it’s not reliant on you. Being a slave to your accounting business is not a desirable situation and causes stress on you and your colleagues. Building a business which can scale and is not dependent on the owner(s) is a matter of Organizational Design. For tips on building a scalable business, read on. .
RESOURCES / ARTICLES. It’s a Good Time to be a Good Listener…. If you really want to help clients, just listening to them is not enough. You need to ‘hear’ what they are communicating, which takes empathy and energy. This concept is very well-explained by a Panalitix client based on his own experience. For more on Effective Listening, read on…. We work with many accountants trying to sell ADVISORY services to clients.
RESOURCES / ARTICLES. Exciting Clients…. with Review Meetings! Accountants interpret financials to advise clients, sometimes through ‘quarterly [or monthly] review’ meetings. How do we get clients excited (and willing to invest) in these meetings? They need to see the value and believe in the approach. Then they’ll enter productive, long-term advisory relationships.
RESOURCES / ARTICLES. Random sales statistics, little nudges. Sometimes the biggest value of a “statistic” you happen upon is that it challenges you to think for a bit. Maybe think differently for a bit. This can be the beginning of a new habit that leads to a shift in the way you work – for the better! I came upon some “sales” statistics* on the interweb (so we know they’re legit).
RESOURCES / ARTICLES. Random sales statistics, little nudges. Sometimes the biggest value of a “statistic” you happen upon is that it challenges you to think for a bit. Maybe think differently for a bit. This can be the beginning of a new habit that leads to a shift in the way you work – for the better! I came upon some “sales” statistics* on the interweb (so we know they’re legit).
RESOURCES / ARTICLES. Delighting Clients. through Better Processes. Does your entire team care deeply about the wellbeing of all your clients, all the time? Are they always curious about clients, proactively looking for ways to help? If you can confidently answer ‘yes’ to these questions, you are in very fortunate (and rare) position. You probably have very high levels of client satisfaction, retention, up-selling and referrals.
RESOURCES / ARTICLES. Best Practices for . (Annual) Strategy Meetings. Partners, owners and/or managers of accounting businesses need to work on business strategy from time to time. These sessions can be hugely productive or… frankly… a waste of time. In this article we look at some best practices in strategy meetings which will help you get the best outcomes.
RESOURCES / ARTICLES. Best Practices for . (Annual) Strategy Meetings. Partners, owners and/or managers of accounting businesses need to work on business strategy from time to time. These sessions can be hugely productive or… frankly… a waste of time. In this article we look at some best practices in strategy meetings which will help you get the best outcomes. .
RESOURCES / ARTICLES. Specializing an Accounting Business: . What and How? Specialization is one way to distinguish your firm from the competition and generate more profitable work. But what should you specialize in? The clues lie in your clients, your market, your areas of interest and your skills. For an overview of the path to specialization, read on. .
RESOURCES / ARTICLES. Transform your Niche Product Offering into. an Engaging Marketing Campaign… IN NO TIME! How do you let clients know that you offer a great service that will make a real difference to their business? . Should you call them all up? . Ugh, that sounds awful. . Send an email? . Ho hum…. Grabbing a client’s attention is hard.
RESOURCES / ARTICLES. Guidelines on Selling. (or Merging). Your Accounting Business. All businesses undergo changes in ownership, or they are liquidated – it’s just a matter of time. Accounting businesses are no exception… so it makes sense for business owners to think about this early and ensure they control the process as far as possible. Panalitix works closely with firms undergoing major “succession events” so we’ll offer some guidelines in this article.
RESOURCES / ARTICLES. Proposals with. Less Pain and More Gain. Many firms struggle with creating and sending proposals efficiently. Moreover, the final product is often an underwhelming-looking, intimidating, lengthy text document. Panalitix offers a complete solution to improve both the proposal generation process as well as the user experience for your clients.
RESOURCES / ARTICLES. Being the CFO. Your Client Needs. In a recent webinar, Panalitix CEO Mark Ferris discussed how accountants can offer more strategic (CFO-type) services. Accountants raised great points before and during the event. Here’s a summary below. If you would like to watch the webinar, please get in touch. What do we really mean by strategic (CFO-type) services?
RESOURCES / ARTICLES. ENGAGEMENT LETTERS: UNTANGLING WHAT YOU WANT TO SAY FROM WHAT YOU FEEL YOU HAVE TO SAY. Whether you’re buying a dishwasher or proposing tax services – there are some Terms and Conditions that are really important to understand from the outset and others that are probably not critical. Here’s how to hone in on what to communicate in a proposal and save time for everyone !
RESOURCES / ARTICLES. Client Classification: Finding the Win-Wins to Generate more Profit. If you are a manufacturer, an important business asset will include your factory and the machines inside. Taking good care of the machines will help them work more efficiently and preserve their working life. Sounds like smart business. In an accounting business, what are your most important assets?
RESOURCES / ARTICLES. ENGAGEMENT LETTERS: UNTANGLING WHAT YOU WANT TO SAY FROM WHAT YOU FEEL YOU HAVE TO SAY. Whether you’re buying a dishwasher or proposing tax services – there are some Terms and Conditions that are really important to understand from the outset and others that are probably not critical. Here’s how to hone in on what is really important to communicate in a proposal and save time for everyone !
RESOURCES / ARTICLES. ARE YOU AN ACCOUNTANT OR BUSINESS PERSON? AND WHY IT MATTERS. Over the next few months, we’ll be looking at how you can “re-boot” your approach to creating proposals, engagement letters and targeted marketing campaigns with Panalitix state-of-the art technology solutions. Now’s the time to take a fresh approach to make proposal creation and delivery a more efficient and polished experience – for both you and your clients.
RESOURCES / ARTICLES. Using HR Data. to Advise Clients. Accountants are increasingly analyzing clients’ Human Resource (HR) data to provide valuable advice. This is not surprising… given the critical role of employees in any business and management’s desire to improve productivity, motivation and performance. Which HR data can be useful? How can the data form the basis of advice?
RESOURCES / ARTICLES. Using HR Data. to Advise Clients. Accountants are increasingly analyzing clients’ Human Resource (HR) data to provide valuable advice. This is not surprising… given the critical role of employees in any business and management’s desire to improve productivity, motivation and performance. Which HR data can be useful? How can the data form the basis of advice?
RESOURCES / ARTICLES. Do Your Clients. Need a CFO in 2021? Do your clients need a CFO in 2021? Some of your clients already have one and he/she may be performing brilliantly. Others will not have any strategic financial support… which is a huge opportunity for accountants. How should accountants pursue this opportunity? Establishing credibility is a starting point.
RESOURCES / ARTICLES. Finding Your Niche: Lessons from Accountants on the Specialization Journey. Accounting businesses are thinking ahead to 2021… and Panalitix is fortunate to be working closely with many of them in North America, Europe, Australia and New Zealand. One observation is that many partners are not satisfied with the current state of their businesses.
RESOURCES / ARTICLES. Building the Accounting Business. YOU WANT in 2021. Accounting businesses are thinking ahead to 2021… and Panalitix is fortunate to be working closely with many of them in North America, Europe, Australia and New Zealand. One observation is that many partners are not satisfied with the current state of their businesses. Specifically, they want to work with clients who VALUE their skills and insights, rather than ‘checking tax returns’. they want to be stimulated by interest
RESOURCES / ARTICLES. The Business-Building Journey: An interview with Mike Mekhitarian. Building a successful accounting and advisory business doesn’t happen overnight. Mike Mekhitarian, founder of ATB Chartered Accountants and Business Mentors (ATB), shared some highlights of his action-packed journey in an interview with Panalitix founder Colin Dunn.
RESOURCES / ARTICLES. Content Marketing –. Distinguishing your Accounting Business. Ever been in a store where there are free samples available? Did you try them? Did you buy anything? Statistically, the answers to the above questions are probably, ‘Yes’, ‘Yes’ and ‘No’. That doesn’t mean the sampling campaigns were unsuccessful. For one thing, they got your attention and you sampled the product.
WEBINAR. finding and Converting High Quality Leads – the Engine for Business Growth. ABOUT. Mark Ferris CHAIRMAN & CEO, PANALITIX. Mark Ferris is an entrepreneur who has founded, built and 'exited' numerous businesses realizing success for shareholders, employees, customers and acquirers. He has a particular interest in software, solutions and service businesses and frequently writes on related topics.
RESOURCES / ARTICLES. Rapidly Growing an Accounting Firm: An Interview with Glenn Hetzel. In a wide-ranging interview, Glenn Hetzel, Managing Partner of Glenn B. Hetzel & Associates, CPAs spoke frankly and clearly on the many challenges and opportunities related to growing an accounting business. Here are excerpts. Some Background on Glenn. After graduating from the University of Miami, Glenn joined a large regional accounting firm and then their largest client – an international conglomerat
RESOURCES / ARTICLES. Succession: Starting Early and Communicating Clearly. Working closely with over 200 accounting businesses across three continents, we get to watch their evolution and be a part of their success. Many milestones are achieved such as revenue goals, income goals or launching a new service. A critically important milestone is succession : the act of transitioning the business to new owners.
RESOURCES / ARTICLES. Business Advisory in a Post-COVID Environment: An Interview with Michael Burke. We covered a lot of ground in a recent interview with Panalitix client Michael Burke of Burke Raftery Chartered Accountants. Here are some excerpts. Michael’s Background. Michael started in audit with KPMG in Melbourne, Australia though he always planned to go into industry.
RESOURCES / ARTICLES. Improving Workflow. to Drive Profit and Growth. We hear a lot about accountants evolving their businesses to offer high margin (advisory) services. This makes sense as technology innovation, increased competition and downward price pressure impact the industry. The fact is, however, that most accounting businesses will continue to offer compliance services because they are in demand and are the bedrock of an accounting business.
RESOURCES / ARTICLES. Building a Sales Culture. IN Accounting Businesses. Panalitix CEO Mark Ferris recently presented a webinar on Building a Sales Culture in accounting businesses. He investigated how to get team members to WANT TO sell… which requires a major mindset shift in most cases. Our webinar audience came up with such good questions that we decided to respond with our thoughts in this article.
RESOURCES / ARTICLES. Resetting the Partnership: Key Questions and Strategies. Panalitix is working closely with accountants looking to strengthen their partnerships. Some assignments involve brand new firms where there is a lot of excitement as accountants embark on their entrepreneurial adventure. In other cases, well-established partnerships need to re-calibrate (or re-set) their foundations.
RESOURCES / ARTICLES. The Important Role Of Accountants As “Facilitators”. (And Getting Paid For It). Panalitix is working with a client located in the South Eastern United States. The firm has grown rapidly and serves many business clients, including some with revenues in excess of $5 million. The owner of one of their larger clients (let’s call him “the Seller”) plans to sell the business to his son (let’s call him “the Buyer”) in the next year.
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