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Marketing for accounting firms: individuals vs. small businesses

ThomsonReuters

the potential market available to tax and accounting firms is massive. Here are a few ways you can market your firm’s services to individuals and small businesses. You can do this online through blogs, white papers, webinars, and podcasts, or offline through speaking engagements and networking opportunities.

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Monday Morning Accounting News Brief: Details on Grant Thornton’s PE Deal; What Is ‘Presented Fairly’ Anyway? | 5.13.24

Going Concern

Sabrina Sanders, AT&T’s chief accounting officer, is targeting graduate students for the company’s two-year-old, in-house training program. She’s spent more than two decades at AT&T, steadily working her way up to the C-suite from a role as an accounting manager. In 2018, she was recognized as a Fellow by CPA Ontario.

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IRS launches Operation Hidden Treasure and the implications for CPAs

ThomsonReuters

Cryptocurrency’s slow adoption is reflected in adoption by firms and CPAs. For CPAs, the first step is understanding the compliance obligations. The Ledgible platform is the proven cryptocurrency asset solution for professionals, in use at leading accounting firms and major crypto companies around the world.

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Friday Footnotes: RSM Layoffs; The Leader Who Cried On His First Day; Advisory Pays Better (Duh) | 5.5.23

Going Concern

Entry-level CPAs in advisory practices are making $11,000 more than CPAs starting out in audit and tax, and $20,000 more than non-CPAs in advisory. Entry-level CPAs in advisory practices are making $11,000 more than CPAs starting out in audit and tax, and $20,000 more than non-CPAs in advisory.

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Monday Morning Accounting News Brief: Fear and Loathing at KPMG; FASB? More Like SLOWB; EY, Esq. | 10.31.22

Going Concern

The IRS is providing a new way for CPAs and others to make anonymous reports about third-party vendors who promote improper claims for the employee retention credit. Andersen Global’s CEO talked to the Wall Street Journal , no plans to get into the audit business any time soon: “We have no interest in having an audit practice.

Account 101
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Friday Footnotes: RTO Isn’t Going So Great; KPMG Wins Something; What Auditors? | 5.19.23

Going Concern

Special Report: KPMG Canada beats Big Four accounting rivals in net new client gains [ Canadian Accountant ] For the second year in a row, KPMG Canada has surpassed its Big Four rivals in net new audit client gains, helping to offset the loss of a controversial company as an audit client. Shapiro and Laura B.

auditor 101
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Best Accounting Blogs: Finding a Great Blog for Accountants

Snyder

Accountancy firmly belongs to the financial sector but it also shares a lot of key features with the service industry. Tailoring your offer to your customers, marketing your firm, choosing the latest technology, or providing excellent customer care – it all becomes very important in this competitive market. Small business owners.

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