Remove blog what-are-client-accounting-services-and-do-you-need-them
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How to grow your CPA firm in the midst of change

ThomsonReuters

As busy accountants, it’s easy to get stuck in survival mode. How can you build your service offerings to better serve your clients and grow your CPA firm through accountability? To move forward and truly grow your CPA firm, you first have to know exactly where and who your firm is.

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6 Simple Ways to Get Your Customers Talking

DuctTapeMarketing

Some products, services, and experiences naturally produce chatter, but there are certain things that any company can do to stimulate word of mouth and cash in on the buzz. Here are six ways to get your customers talking about you and your organization: 1) Ask them – The best word of mouth starts with “word of listen.”

Start-ups 323
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Cracking the code: Winning over genuine prospects for your practice

Mark Lee

One thing that remains as challenging for accountants today as it was when I was in practice is that of converting prospects into valued clients. It’s not that you need flashy pitches or to make exaggerated claims; it’s about building a genuine connection and trust. double glazing and life assurance.

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How to Market Advisory Services in 2023

CPA Practice

Clients want more from your firm than basic accounting and compliance work. In fact, a recent report from Thomson Reuters found that 95% of surveyed accounting firms said their clients want more advisory services. Where do you start? Where do you start? By Joseph Graziano, CFP®.

Education 124
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What accounting advisory services should firms offer?

ThomsonReuters

If you’re a leader within an accounting firm, you’ve likely heard of advisory services and their lucrative impact. This trend is picking up pace as traditional accounting firms seek more strategic and meaningful work that goes beyond just tax returns. But what accounting advisory services should your firm offer?

Account 98
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Spotlighting Women in Advisory Practice: “We needed to focus on what people wanted,” says Erin Heath, CPA

ThomsonReuters

There are many paths to accountancy, but this is one we don’t hear of often:  Erin Heath   grew up on a cattle ranch in South Dakota, where many of her “ranch-hand” duties sparked her interest in numbers. But it was an introduction to accounting class in high school that paved the way. “It It was love at first sight,” she recalls. “I

CPA 98
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Mastering the art and science of exceptional client service

ThomsonReuters

Jump to: The role of emotional intelligence (EQ) in client relationships The evolution of client service in accounting firms Leveraging technology for enhanced client service Forward-looking accountants are increasingly realizing the importance of harmonizing technical tax expertise with interpersonal relationship skills.