Insightful Accountant

MARCH 26, 2023

GBG Americas' Christina Luttrell breaks down three essential strategies for today's accountants, CPAs and tax preparers.

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Xero

MARCH 26, 2023

It’s safe to say that artificial intelligence (AI) is now part of common language and everyday life. But while we’ve all heard of the term, not everyone really knows what it is or how to use it (or rather, whether it can be useful for them). Believe it or not, the term ‘artificial intelligence’ has been with us since as far back as 1955, when a number of academics and professionals in the field of technology first proposed a study of the term.

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Insightful Accountant

MARCH 26, 2023

QuickBooks Desktop users can take advantage of the benefits of QuickBooks Online without having to start over using a QBO Payroll (payroll only) Subscription.

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payroll quickbooks 110

Reckon

MARCH 26, 2023

We recently sat down with Reckon’s general manager of marketing, Brad Stevens, to chat about creating a marketing plan, core considerations, the hierarchy of marketing activity and what small businesses should be thinking about. 1) Hey Brad, what kind of background did you come from and what instilled such a passion for marketing? My career in the world of marketing really started in university where I completed a business degree with a major in marketing.

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B2C B2B Start-ups Sales 52

Speaker: Victor C. Barnes, CPA, MBA

In the climb from contributor to leader, the rules quietly change. But if you’re aiming for the summit, the air gets thinner, and what got you here won’t be enough to get you to the top. 🗻 What made you successful early in your finance career—technical accuracy, sharp analysis, flawless execution—won’t be what carries you to the next level. The higher you go, the more your effectiveness depends on how you connect, adapt, and communicate.

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Reckon

MARCH 26, 2023

If you’re looking to grow your business and attract new clients, you need to sharpen your digital marketing sword. Plodding along without a digital marketing strategy will not bear much fruit in 2023. So, if you want to float not flounder, let’s jump into the primary modes of digital marketing and some strategies you can deploy to squeeze as much juice out of it as you can.

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