Remove topic
article thumbnail

Accounting Marketer Release Book: “The B2B Marketer’s Guide to AI: Strategies, Tactics & Tools for Success”

CPA Practice

Becky Livingston has unveiled her latest book, “The B2B Marketer’s Guide to AI: Strategies, Tactics & Tools for Success.” This insightful and timely work marks the author’s fourth published title and aims to bridge the knowledge gap in the intersection of B2B marketing and the ever-evolving world of artificial intelligence.

B2B 98
article thumbnail

How B2B Payments Fraud Hides Within The Enterprise

PYMNTS

When it comes to B2B payments fraud, it’s not a matter of if it happens, but when. While eliminating paper is a much-needed first step to combatting B2B payments fraud, electronic payments aren’t immune to the risk, either. “Everybody needs to be suspicious,” he said. ” $4.13

B2B 131
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Rising B2B Ecommerce Trends To Transform Your Business

Withum

B2B ecommerce has continued to grow with no signs of slowing down. Here are some B2B ecommerce trends that can elevate your company’s ecommerce presence. . As consumers increasingly become familiar with the online retail experience, a study shows that 75% of B2B buyers will continue to use digital interactions to do business.

B2B 52
article thumbnail

Scaling Up Your B2B Marketing Efforts: Tips and Techniques for High-Growth Firms

CPA Practice

However, scaling your B2B marketing efforts can be challenging, as it requires a different set of skills and tactics compared to those used in the early stages of your firm. Tips and Techniques Here are several tips and techniques that can help you broaden your B2B marketing efforts and achieve your growth objectives.

B2B 64
article thumbnail

B2B Payments Speed Up

PYMNTS

If we’re talking about business-to-business (B2B) payments, the speed of business is nothing to brag about. The outmoded B2B payments landscape stands in stark contrast to the business-to-consumer (B2C) and peer-to-peer (P2P) spaces where instant money and real-time payments are becoming the norm. So, what is the speed of business?

B2B 63
article thumbnail

B2B APIs Make More Connections

PYMNTS

Lingering issues of trust and a foggy regulatory climate continue to hold up B2B adoption of faster payments among financial institutions (FIs), but nothing can hold it back. The latest B2B API Tracker gives numerous examples of how this is playing out. Nimbler FinTechs Hook Up. FIs, SMBs, Fintechs Eying Each Other.

B2B 59
article thumbnail

Case Study: Bridal Manufacturer Compliments NetSuite Integration With Customer-Focused B2B E-Commerce Capabilities

Withum

Our client championed modern B2B e-commerce, marketing and operational best practices for national and international business operations. From undergoing various new strategic directives, the company had also procured Oracle’s SuiteCommerce instance as its B2B e-commerce portal to accompany the initial ERP and SC rollout.